Last week we heard from LELO about how sex toy sales by men increase near the time of upcoming sporting events (read our post here). With The World Cup started yesterday Durex sent us some interesting, if not surprising stats relating to ‘the beautiful game’ and the reasons men, YES MEN come up with to get out of an intimate session. Luckily for Miss K I’m not a massive football fan so she shouldn’t be hearing any of these excuses coming from my lips.

“I Have a Headache” is So Last Year. Durex Survey Reveals that Honesty is the Best Policy in the Bedroom…and on the Football Pitch

Durex Plea to the World this Summer: Stimulation, Not Simulation! #DontFakeIt

  • 40% of Men Would Turn Down Sex to Watch Football This Summer
  • 27% of Men Have Thought About Football During Sex
  • 42 % Will Try To ‘Get It Over With Quickly’ In Order To Watch A Game
  • 70% Agree that Faking It on the Football Pitch Ruins the Game
  • 1 in 3 Believe it’s Worse To ‘Fake It’ on the Pitch Than in the Bedroom

The age old excuse of faking a headache has been given the red card by football fans with the more honest ‘I want to watch the football’ as the most common way to get out of having sex this summer, a study revealed on Wed 11th June.

The poll from 72Point was commissioned by Durex to highlight how a summer of football will affect the nation’s love life with their #DontFakeIt campaign. Researchers found that whilst plain speaking was favoured by most, many are still likely to fake illness or injury this summer to get out of having sex. Saying ‘I’ve got a bad back’ or ‘I’m too tired’ made up the top three excuses, with ‘I’ve got a headache’ and ‘I’ve been working late’ completing the top five.

The prospect of a summer of big football matches is a dream for many, and for some not even the offer of bedroom action is going to get in the way of their viewing time.

Researchers also discovered that despite the common perception of men rarely being the ones to turn down the offer of some action between the sheets, 40 per cent admit they will say ‘no’ to their other half so they can watch the football instead.

Even if they do get intimate with their partners, 42 per cent will try to ‘get it over with quickly’ in order to leave them free to watch the football in peace. However, it also emerged that 37 per cent would ditch the excuses and accept their partner’s offer of sex if they could still have the TV on to keep an eye on the pitch-side action at the same time.

As this summer’s football season reaches fever pitch, the connections between football and sex are clear: the passion, the excitement, the performance… and those who are quite obviously faking it.

Durex believes nothing should get in the way of great sex, not even the beautiful game. From the elaborate excuses people make in order to watch a game through to those on the pitch partaking in ever more melodramatic dives, Durex says no more! This summer is about stimulation, not simulation; it should be a fake free zone!

A spokeswomen for Durex said:

There is a well-worn stereotype of women making excuses to avoid sex but it seems that when the football is on, the tables are turned. Excitement levels for football fans across the globe are reaching fever pitch and for some, the passion they feel for the beautiful game is on a par with, if not greater than, that for their partner. But they need to ensure that once those 90 minutes are up, all attention is redirected solely to their loved one… otherwise there may be penalties!”

With the footballing elite preparing to perform on the global stage, discussions about the feigning of injuries are sure to take centre stage along with the all too familiar, and often quite acrobatic, dives.

However, anyone thinking of taking a tumble better beware because nearly 70% of people agreed that those who faked it on the football pitch ruined the game for everyone, with one in three even claiming it was worse to fake it on the pitch than in the bedroom!

The spokeswoman for Durex continued:

There will always some who are guilty of faking it whether it’s on the football pitch or in the bedroom and we think now is the time to stand up and declare – great sex is like great football; it’s betting without the faking… and it looks like the public agree!”

The survey was carried out on 4 June 2014 with 2,000 participants by market researchers 72 Point.

Top ten excuses used to get out of sex

  1. I want to watch the football
  2. I’ve got a bad back
  3. I’m too tired
  4. I have a headache
  5. I’ve been working late
  6. I’ve got work to do
  7. I’m too drunk
  8. Can we do it later?
  9. I don’t feel well
  10. I’ve got an early start in the morning

Have you or your partner ever used one of these excuses to get out of sex? If so SHAME ON YOU! Let us know what you think of these findings by leaving a comment below.